Privacy Policy

Company Name: DL Models Ltd

Company Location: United Kingdom

1. Introduction

DL Models ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using our website and services, you consent to the practices described in this policy.

2. Data We Collect

We may collect and process the following types of personal data:

Personal Identification Information: Name, email address, phone number, and postal address.

Payment Information: Billing details and transaction history (we do not store full payment card details).

Account Information: Login details, preferences, and order history.

Technical Data: IP address, browser type, and device information.

Marketing Preferences: Communication preferences and marketing consent.

3. How We Use Your Data

We use your personal data for the following purposes:

To process and fulfil orders, payments, and deliveries.

To provide customer support and respond to enquiries.

To improve our website, products, and services.

To send updates, promotions, and marketing communications (only with your explicit consent).

To comply with legal obligations and enforce our terms and conditions.

4. Data Sharing and Third Parties

We do not sell or rent your personal data. However, we may share your data with:

Service Providers: Payment processors, delivery partners, and IT support providers.

Legal and Regulatory Authorities: When required to comply with UK laws or enforce our legal rights.

Business Transfers: In case of a merger, acquisition, or sale of assets.

All third parties are required to safeguard your data in compliance with UK data protection laws.

5. Data Retention

We retain your data only for as long as necessary to fulfil the purposes outlined in this policy or to comply with legal obligations. Once no longer required, data will be securely deleted or anonymised.

6. Your Rights

Under the UK GDPR, you have the following rights:

Right to Access: Request a copy of the personal data we hold about you.

Right to Rectification: Correct inaccurate or incomplete data.

Right to Erasure: Request deletion of your data (subject to legal requirements).

Right to Restriction: Limit how we process your data.

Right to Data Portability: Request transfer of your data to another service provider.

Right to Object: Withdraw consent for marketing communications at any time.

To exercise your rights, please contact us at [email protected]. We will respond within one month as required by law.

7. Data Security

We implement industry-standard security measures to protect your personal data from unauthorised access, loss, or misuse. However, no online transmission is entirely secure, so we encourage you to take precautions when sharing personal information.

8. Cookies and Tracking Technologies

Our website may use cookies to enhance user experience and analyse traffic. You can manage cookie preferences through your browser settings. For more details, refer to our [Cookie Policy].

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any significant changes will be communicated via our website or email. We encourage you to review this policy periodically.

10. Contact Information

If you have any questions about this Privacy Policy or how we process your data, please contact us at:

Email: [email protected]

Postal Address: DL Models Ltd, Lincoln Road, Southport, PR8 4PR

This Privacy Policy is governed by UK law and applies only to users within the United Kingdom.